From the field to the boardroom – intelligent user experience for every role.

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Software should work for the user, not the other way around. That’s why we’ve designed our platform with a focus on ease of use, ensuring that users can effortlessly navigate, interact, and complete tasks with minimal friction. From seamless access across devices to a customisable interface tailored to different roles, our platform prioritises intuitive design, accessibility, and consistency.

Optimised for productivity: Zinc’s user experience strategy

1. User-centric design & accessibility

• We focus on intuitive navigation, minimal learning curve, and accessibility compliance (WCAG).
• We ensure a seamless experience across desktop, mobile, and offline environments for diverse user needs.

2. Role-based customisation & personalisation

• We provide adaptive interfaces based on user roles that are flexible and configurable (e.g., frontline workers, control room staff, managers, CXOs).
• We allow users to customise the interface, dashboards, workflows, and notifications to suit their operational needs.

3. Seamless workflow automation & efficiency

• We automate repetitive tasks and we integrate AI to improve productivity.
• We ensure offline functionality with automatic sync to prevent data loss and workflow interruptions.

4. Data-driven insights & real-time reporting

• We provide intelligent reporting tools and dashboards for quick decision-making.
• We ensure real-time data updates and integrations with third-party systems for a unified view.

5. Continuous feedback & iterative improvements

• We implement surveys, user behaviour tracking, and direct feedback loops to refine the platform.
• We release regular updates with enhancements based on real user needs and industry trends.

Did you know? 90% of users stop using an app due to poor performance? Here’s how we ensure a best-in-class user experience for some of our different types of user groups:

Hyper-personalised user experience

Hyper-personalised user experience ensures every user gets the right tools, information, and experience to maximise efficiency. Here are some examples:

Front-line users:

Day-to-day incident reporting, task management, and receiving of notifications

Front-line users including security officers, front of house, engineers and staff need a platform that allows them to report incidents, receive tasks, and complete daily activities with total ease. Our intuitive mobile and web interfaces ensure they can do this seamlessly, whether they are in the field or within an office environment.

• Access anywhere, anytime – Users can securely log in via web browser or mobile devices to complete essential activities on the go.
• A clean and uncluttered interface – Quick access to key features ensures smooth navigation and efficiency.
• Real-time management – Report, receive, update, and complete incidents and assigned tasks with instant notifications and streamlined workflows.
• Smart automation – Reduce manual data entry with intelligent automation features like auto-fill and quick reporting templates.
• Offline functionality – Continue working even in areas with poor connectivity, with automatic syncing once reconnected.
• Secure yet simple authentication – Ensure security without compromising ease of access with single sign-on (SSO).

Did you know? 75% of users judge a platform/apps credibility based on its aesthetics.

Control room operatives:

Monitoring, logging, coordinating, and decision making.

Control room operators spend their entire shift in the platform and rely on real-time data with integrated automated workflows to coordinate responses and oversee operations effectively. Our platform offers:

• Live incident tracking – Monitor events in real-time with interactive dashboards.
• Role-based customisation – View only the most relevant information to enhance focus and reduce cognitive overload.
• Intuitive onboarding and guidance – Built-in tooltips tutorials help new users quickly become proficient.
• Seamless collaboration – Communicate instantly with field teams and assign tasks with full visibility.

Did you know? A well-designed user interface can boost a productivity rates by up to 400%.

Managers/CXOs:

Accessing reports and driving strategic decisions

Managers require comprehensive insights and reporting tools to make data-driven decisions. Our platform provides:

• Customisable reports – Generate detailed reports with role-based access controls.
• Advanced data analytics – Identify trends and gain actionable insights with real-time analytics.
• Consistency in data presentation – Standardised reporting ensures easy comparison across different time periods and locations.
• Mobile-friendly interface – Access reports and dashboards from any device, allowing flexibility in decision-making.
• Continuous improvement – Managers can provide direct feedback to refine reporting tools and enhance platform capabilities.

Did you know: 53% of senior management leave a page that takes more than three seconds to load.

Why it matters…

An intuitive and easy-to-use platform reduces frustration, enhances productivity, and ensures that businesses can focus on what truly matters—delivering results. By prioritising accessibility, seamless connectivity, and user-focused design, we make software that works for people, not against them.

If you’d like to see our intuitive platform in action, get in touch for a demo today!

• Critical events/incidents
• Dashboards & analysis
• Infrastructure