INSIGHTS & SPOTLIGHTS
Zinc appoints new CCO

23rd January 2020

Zinc is delighted to announce the recent appointment of Sophie Malone as Commercial Director. This new appointment reflects a pivotal point in Zinc’s strategy as the business prepares itself to launch new products and services across the globe.

Previously, Sophie enjoyed a successful career as Sales Director for VSG, where she was instrumental in the success and growth of the business. With expertise in the development and implementation of accelerated growth strategies Sophie will bring a commercial focus to the business as it enters new markets.

Joe Zielinski, CEO says, “We see Sophie as a key asset to the business at an exciting stage of our journey. Her skills and experience, coupled with our product and strategy will enable us to move at pace and achieve our aspirations. Looking forwards, Sophie will drive the strategic direction of the business through the creation of targeted growth plans, developing new initiatives as well as designing progressive retention and marketing strategies”.

Sophie comments, “Working with Joe Zielinski and Keith Francis (former MD of VSG), along with a great team of ‘techies’ we will grow an exceptional business that makes a difference to our clients, we will push boundaries and most importantly we will enjoy ourselves along the way”.